Violent Ground are two brothers from a small First Nation community in the northern borderlands of Quebec and Labrador. They created their rap group in 2005 with the influence of Hip-Hop and to have a voice for the indigenous people. They are producers and lyricists who aim to enlighten and inspire crowds with powerful lyrics and their unique brand of music. Allan and Christian Nabinacaboo are from the Naskapi Nation of Kawawachikamach who began making music at an early age. Violent Ground was founded, quite naturally, after being separated due to education. They explored rhyming each on their own without knowing the other was putting himself out there. This lead to the beginning of their career by performing shows in reserves in Quebec. This includes the First People's Festival in Montreal. Followed their self-titled debut release in 2014, produced by legendary Grammy-award winning engineer/producer, David Strickland. Later in their journey, Allan had a terrible accident that had a cousin and a friend pass away, and left him critically injured. After months of physical therapy and a painful recovery, he uses his traumatic experience to overcome hardships and create music for the people. The group's name is inspired by the history of the land and issues indigenous people face: drug addiction, alcoholism, colonialism, racism, crimes, and violence. They want to give voice to their community, and to all indigenous people. They work hard to make their music known and to be heard. Five years after their debut album, Violent Ground releases their 1st studio album titled "Difference." Produced by long-time music maker, Marlon Grant, the album reflects on the trails and tribulations they endured since they released their first album. Also, the record talks about issues the indigenous people face today, as well as the past, with content such as the mistreatment of the natives and land, daily struggles, and bullying. They feel that the album is a representation of how they made their music back then, compared to now. Of course, they still add flow and flare in their music, but with even more melodic vocals and powerful messages. Fanbase : 15-35 Hip hop fans Indigenous music Eminem A Tribe Called Red Snotty Nose Rez Kids Q052 Samian Loco Locass Fouki Koriass Claiming Music has a good fanbase in Indigenous communities especially on the North Shore of Quebec. They toured in concert for 2 years and the public is waiting for this new album. Both brothers are respected in their art and their commitment to their Indigenous culture. They also took part in the great Nikamotan MTL nicw concert in August 2018 on the Place des Festivals in Montreal and made the VOIR cover, one of the main cultural media in Montreal, for this purpose in addition to being broadcast on MATV television. A launch party is planned in Sept-Iles and one in Montreal at Belmont. The output will be accompanied by a quality video teaser produced using drone. The output will be framed by press relations and radio sending. Sirius Indigenous, the CBC, Radio-Canada, Indigenous Countdown and a different college radio in the United States may be interested. We believe that the single should be the first song, "DIFFERENCE". It signifies what the indigenous people are going through and provides insight to the issues they face. The beat is a powerful and speaks to content of the song.