March 12, 2021
Dice Recordings
Big Narstie returns with his first release for 2021. Not only his first release for this year but his first EP since 2014. With 2 huge EP's to follow and a brand new album scheduled for release Q4 2021 / Q1 2022 this is going to be a very very busy year for Big Narstie and his Label Dice Recordings who celebrate 20 years in the music business (FYI - Dice released the first Skepta releases). Dice and Narstie being Pioneers in the Grime scene - watch this space for some fantastic music and releases. Smoking Grown Folk OG EP is a collection of chilled, on message and hard hitting UK Hip Hop / Grime music. In Big Narstie's famed rap delivery. With production from The Heavytrackerz, Spooksville, Xaviour and DJ Fricktion (all UK and all at the top of their production game). This is a great EP to start the Big Narstie 2021 journey. With a unique marketing strategy using some of Narsties celebrity friends including Stephen Fry and Jonathan Ross who will be reading out the lyrics for some of the tracks and these being used to drive the social media campaign. As well as some superb video clips to throw into the mix. This is a unique approach and will be very effective to reach a wider audience and market. We will also be focusing on Ad Drives at Instagram and Facebook using the content to push to the streaming sites via a now refined and focused target campaign. UK radio and PR covered by "in-house" and external pluggers and agencies covering national specialist shows and publications. Online blogs and specialist pages as well as covering all radio (specialist national, regional and community radio).