Taken from KLS Beatmaker first EP, the track Nevermind feat the UK rapper IC is a lofi/hiphop musical piece, subtle mix of cool melodies, Hip-Hop beats tinged by a melancolic atmosphere. The track fits in the DIG IT collection launched by CHINESE MAN RECORDS a few month ago and that consists in highlighting newcomers ! The track will take advantage of the visibility of the DIG IT project on the short and long term (1 track each 15 days, quarterly livestream DIG IT mix, vinyl release as the DIG IT compilation at the end of 2020...), take advantage of the digital marketing budgets associated - 10K in the next 6 month - (views campaign on YT, growth strategy campaign on streaming platforms x sponsored/ads budgets on FB & IG...), and also of the global work of the promo teams of the label (local and europeans radios push, third party playlist, social follow up and campaign, direct PR or using tools like Groover, Muzicenter Yacast, Airplay Buzz, Submithub...).